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May 29.2025
3 Minutes Read

Finding All of My Soul: How a CEO Coach Transformed Leadership

CEO coach contemplating leadership by a mountain lake

Rediscovering Purpose Beyond Journalism

After years dedicated to the fast-paced world of journalism, Carolyn Washburn faced uncertainty when changes in the industry led to her departure. As the former leader of several renowned newsrooms, she poured her soul into her work, only to find herself searching for meaning after being laid off in 2015. This poignant moment forced her to reflect on her identity beyond her profession. In this vulnerable phase of her life, Washburn learned the importance of self-discovery and the value of community support.

Transformative Journey as a Vistage Chair

Her entry into the world of executive coaching began when she connected with Julie Gammack, a former journalist turned Vistage Chair. Gammack saw potential in Washburn, urging her to channel her executive experience into coaching. Initially hesitant, Washburn soon embraced the role, becoming a Vistage Chair herself in 2016. The decision transformed not only her career but also her personal growth, allowing her to utilize the skills she honed as a journalist—especially in fostering meaningful conversations.

The ‘Soulful’ Connection in Leadership

Being a Vistage Chair has enabled Washburn to cultivate patience and presence, attributes she found essential for effective leadership. “I haven’t lost any of my edge—but I’ve found all of my soul,” she states, emphasizing the profound difference in her approach to executive coaching. Her role not only supports the leaders in her groups but rejuvenates her spirit as well, fostering an environment where vulnerable dialogue flourishes, and leaders can tackle their challenges together.

Building a Supportive Community

One of the most gratifying aspects of being a Vistage Chair for Washburn is having discovered her “tribe.” The community of Vistage Chairs is described as generous and ambitious, committed to supporting each other. This collaborative atmosphere helps foster a growth mindset, enabling Chairs to share resources and insights that benefit everyone involved. Washburn appreciates how this network encourages a culture of abundance without ego, which she identifies as a vital element for personal and professional growth.

Work-Life Balance: Prioritizing Family and Causes

Flexibility is essential for Washburn as she has tailored her coaching practice around her core values and commitments. She makes it a point to dedicate the fourth week of every month to family and local community engagements, like volunteering for Habitat for Humanity. Additionally, her role on the board of Bethany House Services, which aids homeless families, reflects her dedication to social responsibility and long-term stability for those in need. By aligning her personal and professional life, Washburn exemplifies a holistic approach to success.

The Unique Value of Vistage

Ultimately, Carolyn Washburn's story highlights how Vistage provides a unique platform for leaders to connect, learn, and grow. The organization offers not only personal and professional development but also restores a sense of belonging—a crucial aspect for anyone who has experienced the disorienting challenges that come with career shifts. Through the robust support system that Vistage fosters, members can navigate relationships with a renewed sense of purpose.

As Washburn continues her journey as a Vistage Chair, she exemplifies how leadership is not solely about guiding others; it is also about finding one's own path and cultivating a community that thrives. For those considering a role in executive coaching or seeking ways to enhance their leadership capabilities, her experience offers invaluable insights.

For business leaders looking to grow, it may be time to explore what Vistage can offer you. Join a community dedicated to uplifting each other and empowering your leadership journey.

Leadership Strategies

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03.07.2026

Essential Leadership Lessons from Women CEOs You Should Know

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